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Gogopasar, KOPENAS, STEP it to Gogo-digitalization in Malacca

Gogopasar, KOPENAS, STEP it to Gogo-digitalization in Malacca

Through the School Transformation Electronic Platform (STEP), Gogopasar, an end-to-end innovative agribusiness supply chain and e-commerce platform, is driving digitalisation in the state of Malacca in collaboration with Koperasi Perkhidmatan Pelajaran Nasional (KOPENAS) .

“We hope that this venture will alleviate the burden on parents by providing a one-stop platform for their children’s education and family needs such as affordable online grocery delivery and more,” says Lynn Alias, CEO of Gogopasar at the official launch ceremony of the ‘Melaka Go Digital- Digital Economic Collaboration’ in Ayer Keroh, Malacca, today.

KOPENAS collaborated with VX Sdn Bhd, a digital technology solutions provider, to create and develop the STEP, a user-friendly e-commerce platform that caters to the needs of school students and parents by displaying test scores, school schedules, and other announcements for parents and students to be informed.

Gogopasar and FGV

Gogopasar is a subsidiary of FGV Holdings Bhd under their latest integrated farming segment, FGV Integrated Farming Holdings Sdn Bhd, and is part of FGVIF’s digitalization strategy. As FGV’s first cutting-edge e-grocery supply chain platform with a distinct and proven business model.

Gogopasar’s also introduced Gogopreneur Programme which offers community upskilling in e-commerce and digital marketing, not only helping those struggling within the community but also cutting out the middlemen in the supply chain.

Rabbani, a local nasyid group, was appointed as Gogopreneur ambassadors during the launch to inspire the community to adopt digitalisation in business and encourage more people to upskill themselves in e-commerce entrepreneurship.

“This is a valuable and worthy business opportunity to help me delve more into e-commerce. I believe the benefits of becoming part of Gogopasar as a Gogopreneur will prove to be an exciting endeavor for my own digital transformation journey,” says Ustaz Azadan, a member of Rabbani.

The participating schools, Sekolah Menengah Muzaffar Syah (MOZAC), MRSM Jasin, and Sekolah Harian Durian Tunggal, will benefit from this initiative by digitising their activities and expanding their co-op reach for greater profit.

VX will support the STEP’s e-commerce management, while Fuiyoh Hub, a last-mile delivery platform, will support the initiative’s logistics within the state of Malacca.

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